Letter from CEO Petra Andren: Why ATP Innovations has rebranded as Cicada Innovations


ATP Innovations has rebranded as Cicada Innovations.

It has been 16 years in the making. For 16 years we were ATP Innovations and now we are emerging as Cicada Innovations.

Why the change? Well, you told us to change and we listened. For years, our incubator has been confused with the Australian Technology Park. Adding to that, the building that we call our home has a separate name; “the National Innovation Centre.” It was time that we changed to ensure a clear identity as we have so much to be proud of and it is thanks to the work you are all doing.

Those of you with an interest in insects will know that Cicadas emerge fully formed from their period of incubation, ready to take on the world, just as our portfolio companies are ready to create real impact when they graduate. Cicada Innovations offers its portfolio of advanced technology companies long-term tailored support from full-time mentors, drawing on an expansive network of domain experts and international connections. As you know, Cicada is and remains industry agnostic. Our client companies are diverse, ranging from software and hardware to life sciences. What they all have in common is that they work on technologies that have the potential to create real, long-term impact for future generations.

Let me quickly share with you some of the successes worth noting:

  • Portfolio clients have raised $79m this year –  we are about to set an Australian record;
  • The building which is now full, houses 431 skilled jobs –  about 25% of which are held by women;
  • In the last 6 months we have had numerous international delegations, state and federal Ministerial visits as a result of our recent successes.

Our new name points to both who we are now and who we have always been. It points to our history as Australia’s leading advanced technology incubator.

Finally, you probably have not failed to notice my awesome team. Our new recruits are Marin, Community and Client Services Manager (yes the ping pong table was her idea), and our fantastic new Business Mentors, Arjan and Michelle. We are here to support you in any way that we can and we are proud to be working with such an amazing group of companies. Go Cicada!


Petra Andren

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